"Personal Data" means data that allows someone to identify or contact you, including, for example, your name, address, phone number, email address, as well as any other non-public information about you that is associated with or linked to any of the foregoing data, including musical content that you create using our Site and our Services ("Content"). "Aggregate Data" means Personal Data that has been combined by or for Ludio into anonymous groups of users where the groups are large enough to reasonably prevent individual users from being identified, and "Anonymized Data" is Personal Data that has been anonymized by or for Ludio so that it does not allow a third party to easily identify a specific individual.
Basic Account Information
In order to register for a Ludio account on the Site, you are required to provide Ludio with certain Personal Data, such as your email address, phone number, username and password. Your user name is listed publicly on the Services, including in search results. We may use your email address and/or phone number to send you information about the Services, provide customer support or to notify you of additional Ludio products and services. You may use your account settings to unsubscribe from notifications from Ludio.
Additional profile information
You may also choose to provide Ludio with additional Personal Data for your profile, which we will make public (your "Public Profile"), such as a picture, your location and an additional blurb about yourself. The information that you provide in your Public Profile will be visible to others, including anonymous visitors to the Site.
Information From Third Party Social Network Accounts
If you sign into the Site with a third party social network, such as Facebook Connect, we will collect any information that you have agreed to make available to Ludio through such account, which may include: (1) your first and last name, (2) your user ID/URL, (3) your profile picture, (4) your list of friends, (5) your email address and/or phone number, and/or (6) your birthday. This information will be primarily used for user registration and to enhance your social experience on the Site, which may include friend-to-friend interaction and notifications, chat, or messaging functionality, public leaderboards, head-to-head competition and other similar features. If you sign into Ludio with a third party social network and agree to make your list of friends on such network available to Ludio, your friends on such network will automatically follow you on the Site and your Ludio account will be automatically configured to follow your friends. You can, however, unfollow any other user on Ludio at any time.
Content, Following and Other Public Information
Ludio Services are designed to help you create and share Content. Most of the information you provide Ludio is information you are asking Ludio to make public. This includes the Content you create and the metadata associated with it, such as when you created it, the people you follow, the songs you mark as favorites or share, and your comments on Content provided by other users. We will associate this information with your Personal Data and we may use this information and other information that results from your use of the Site and/or Services to customize the content we show you, including ads. When you share information or Content via the Site or the Services, you should think carefully about what you are making public.
Forums, message boards, blogs and/or news groups may be available to you through the Site and/or the Services. Please remember that any information you post in these areas becomes public information. If you post personal information online that is accessible to the public, you may receive unsolicited responses. You should exercise caution when deciding to disclose any of your personal information in a public forum.
Surveys and Contests
We sometimes conduct or sponsor surveys and contests. Participation in surveys and contests is completely voluntary. If you elect to participate, we may ask you for contact, demographic, and other information. We use this Personal Data to understand our users and their use of the Site and Services and to improve the Site and Services, and we may provide users with the results of such surveys and contests.
Log Data and Location Information
When you use the Services, we automatically collect certain log data, including your IP address, browser type, hardware type, unique device ID, the version of your operating system, your activity within the Services, and your location (based on opt-in location-based services, which rely upon a device's GPS coordinates). We use this information to administer, troubleshoot and improve the Services, and to help us understand how you and our other users use the Site and Services. We may also collect similar information from emails sent to Ludio users, which helps us track which emails are opened and which links are clicked by recipients.
Cookies and Similar Technologies
Third-party Platforms and Marketplaces
Third-party libraries included in Ludio applications collect device information and user activity within the application. Third-party platforms and marketplaces through which Ludio applications are made available may collect information about you, or receive information from Ludio, in order to provide or analyze their services. These third-party platforms and marketplaces are neither developed nor administered by us and we are not responsible for the actions of those third parties. You should carefully review the terms of service and privacy policies of any third-party platforms or marketplaces that you use to access Ludio applications.
We use Google Analytics' Demographics and Interest Reporting feature to collect information about use of the Site. Google Analytics collects information such as how often users visit the Site, what pages they visit when they do so, and what other sites they used prior to coming to the Site. We will not facilitate the merging of your Personal Data with non-personally identifiable information collected through Google Analytics unless we have given you notice of that merger. You may opt-out of Google Analytics tracking with the Google Analytics opt-out browser add-on.
Any information in your Public Profile (e.g., your username and any profile image, location or additional information that you provide as part of your Public Profile, but not your phone number, or email address) will be accessible by other users of the Site and Services. Content that you create through or upload to the Site or the Services will by default be public and available to users of the Site and the Services.
With Your Consent
We may disclose your Personal Data when we have your express permission.
Advertisers and Other Business Partners
We may share Anonymized or Aggregated Data about our users or the use of the Site or Services with our advertisers and partners. This means that we may tell our advertisers general information about the characteristics of our user base, but we do not specifically identify a particular user or visitor by name or provide the user's contact information. We may share your unique device ID and/or your location (based on opt-in location-based services, which rely upon a device's GPS coordinates) with third parties, including advertisers and partners, or provide reports to such parties about the number of unique users who saw or clicked on their advertisements. We may also share certain information such as cookie data with third-party advertising partners. This information, among other things, allows third-party ad networks to deliver targeted advertisements that they believe will be of most interest to you.
We may disclose your information on a confidential basis to nonaffiliated service providers we engage to perform services for Ludio in connection with the Site and our provision of the Services. Information will be shared with such service providers only to the extent reasonably necessary for them to perform such services.
If Required by Law
Regardless of any choices you make regarding your Personal Data (as described in Section 7 below), we may preserve and disclose your information if we believe in good faith that we are required to do so in connection with any legal investigation, or by law or regulation, including in response to a court order, subpoena or other legal demand or request.
Safety and Security
Change of Control
Creation of Anonymous and Aggregated Data
We may create Anonymous and/or Aggregated Data records from Personal Data by excluding information (such as your name) that makes the data personally identifiable to you. We use this Anonymous and Aggregated Data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site navigation. We reserve the right, in our sole discretion, to use Anonymous and/or Aggregated Data for any purpose and to disclose Anonymous and/or Aggregated Data to third parties for any purpose.
Our websites have certain security measures in place in effort to protect the loss, misuse, and alteration of the Personal Data under our control. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we use reasonable efforts to protect your Personal Data, we cannot guarantee its absolute security.
The Services contain links to third party websites and applications. When you click on a link to any other website or location, you will leave the Site and go to another site and another entity may collect Personal Data, Anonymous Data, and/or Aggregated Data from you. We have no control over, do not review, and cannot be responsible for, these outside websites or their content. We are not responsible for the privacy practices or the content of such websites or applications. You may wish to review the privacy policies of those websites and applications before use. The links to such websites or locations are for your convenience and do not signify our endorsement of such third parties or their products, content or websites.
The Site is not directed to persons under 13. If you become aware that your child has provided us with Personal Data without your consent, please contact us via email. We do not knowingly collect Personal Data from children under 13. If we become aware that a child under 13 has provided us with Personal Data, we take steps to remove such information and terminate the child's account.